RV Trader Announces Major Enhancement for its Industry-Leading Dealer Center

Dealerships can more easily identify trends, adjust their product and marketing mix, and maximize the ROI of their digital advertising program.

RV Trader, a division of Dominion Enterprises, has released an enhanced dashboard for its Dealer Center, giving dealers a more complete picture of how shoppers search, research and connect with a dealership. This is the second release for the Dealer Center, which debuted in July 2016.

The first release highlighted various ways consumers connect with dealerships, including emails, phone calls, clicks to dealers’ websites, live chat sessions, and mapping to a dealership. By looking at these connections in a…

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